Rainbow Centre is an education institution with two campuses in Singapore — one at Margaret Drive and another at Yishun Park — that serves children with special needs.
Building on the updated Annual Report and Newsletter, this rebrand proposal sought to keep the existing brand equity intact (logo and core colours), while expanding into a modular visual identity system inspired by children's drawings and abstract artwork done by the students.
Coupled with a core illustration and icon style, this robust and dynamic brand language would have eventually covered all aspects of Rainbow Centre's communications.
Rainbow Centre Rebrand ProposalIdentity
Evie — Your Automatic Personal AssistantMobile App
Rainbow Centre Annual Report 2015/2016Annual Report
Gifts: A Special Art ExhibitionExhibition
Rainbow Centre Annual Report 2014/2015Annual Report
Pepper & CinnamonIdentity
The Little by Little Co.Stationery
All work + images
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